TCF POST Report
SEATTLE — Brooks Running posted a record second quarter, with international markets accelerating sharply and momentum building across the brand’s core categories. The company said international markets accelerated further, up 39% in Europe, the Middle East, Africa and Asia-Pacific, with the latter region up 10%, as the performance running brand’s footwear, apparel and accessories remained in strong demand across regions and channels. Brooks also grew 9% year over year in the Americas during the first half of 2026.
Brooks’ growth comes amid continued expansion of the global running market, up 10% year over year to $43 billion in 2025, driven by growth across all regions. The company said it outpaced the broader performance running footwear market in France, where the category grew 11% in the second quarter, and remained the No. 1 brand in Germany in adult performance running footwear priced €90 and above, securing the top three styles in that category.
In the U.S., Brooks held its No. 1 position in specialty retail footwear for a sixth straight month, extending its market-share lead for the rolling year, and Fleet Feet again named Brooks its top vendor for the 11th consecutive year, citing execution across product, marketing, operations and sales.
“Around the globe, running continues to play an increasingly important role for people prioritizing health and wellness in their lives,” said Dan Sheridan, CEO of Brooks Running. “At Brooks, we aim to give runners the very best product and experiences to pursue that. Our first-half results reflect that focus and the incredible work of our teams globally.”
Headquartered in Seattle, Washington, Brooks is a subsidiary of Berkshire Hathaway Inc. and a leading performance running brand. Since 1914, the company has made performance footwear, apparel and accessories for runners worldwide.
Iconic Franchises and Emerging Categories Fuel Growth
In Q2, Brooks launched Ghost 18, the newest iteration of one of its most popular road-running shoes. Trail running remained a standout category, with trail styles growing 71% year over year in Q2, fueled by increased demand for Ghost Trail and the Cascadia franchise, which grew 58% during the quarter.
The stability franchise also contributed: in its 25th year, the Adrenaline GTS grew 19% year over year in Q2. In apparel, Brooks built momentum through its Movement and all-new PR Elite collections, while established franchises Luxe and Chaser remained strong contributors. Accessories grew 29% year over year, and Brooks captured five of the top 10 sports bra styles sold at Fleet Feet during the quarter. The brand’s emerging lifestyle category, blending heritage-inspired design with performance credibility, posted near triple-digit growth for the quarter.
Brooks Athletes Continue to Push the Limits of Performance
The brand’s on-field results underscored that momentum. World champion middle-distance runner and Brooks Beast Josh Kerr broke a 27-year-old world record in the mile — one of running’s most storied barriers — running 3:42.66 at the London Diamond League. On the roads, Jess McClain finished as the top American woman at the Boston Marathon, setting a new course record for American women at 2:20:49, while Clayton Young ran a personal best of 2:05:41 and finished as the third American man in his Brooks debut. In trail and mountain competition, Anna Gibson captured her third Broken Arrow Ascent title and set a new course record, Chris Myers won Mt. Fuji 100, and Des Linden finished third overall at Marathon des Sables in the Sahara Desert.
Brooks also continued investing in the sport’s future, signing Xi Xiaoheng, China’s national-record holder in the 800 meters; Sanu Jallow-Lockhart, who recently set the women’s 800m record at the 2026 NCAA Championships; and Gary Martin, the eighth all-time U.S. miler and collegiate DMR champion. At the 15th annual Brooks PR Invitational youth track meet, 96 of 280 athletes recorded personal bests during a record-breaking day of competition.
Brooks Shows Up Where and When Running Matters Most
The brand extended its global platform “Let’s Run There” through activations at the sport’s most meaningful moments. At the Boston Marathon in April, Brooks welcomed runners into its Hyperion House near the finish line and supported participants through its first-ever Mile 0 activation, providing race-day nutrition and hydration. A week later, Brooks opened its first-ever London Marathon footprint at The Outernet, partnering with actor, singer, author and producer Cynthia Erivo, MBE, on her pursuit of a personal best at her hometown marathon. Coached by Brooks athlete Erika Kemp, Erivo finished in 3:21:40, helping drive a 15-point increase in social brand love during marathon weekend.
In May, Brooks outfitted endurance athlete Arda Saatçi for his 377-mile run from Death Valley to Santa Monica, completed in 123 hours. The livestream set a Twitch record in Germany at its peak, and 2.9 million viewers watched Saatçi’s finish across YouTube, TikTok, Red Bull TV and Twitch.