NIKE Shifts Strategy as Direct-to-Consumer Sales Decline and Wholesale Recovers
TCF POST Report NIKE, Inc. closed its fiscal year 2026 with $46.4 billion in revenue, reflecting a stagnant market environment where flat annual performance and a 1 percent decline in the fourth quarter underscore broader challenges in consumer demand. While global top-line growth has stalled, the company’s recent financials highlight a strategic pivot toward wholesale … Read more





