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Samsonite Group to Acquire Travel Brand BÉIS in $210 Million Deal

  Hong Kong / Los Angeles — Samsonite Group S.A. on August 12, 2026, announced it has signed a binding agreement to buy BÉIS, the direct-to-consumer luggage and lifestyle bag label launched in 2018 by actress and entrepreneur Shay Mitchell. The deal values BÉIS at roughly $210 million on a cash-free, debt-free basis, with Samsonite paying … Read more

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